Tuesday, December 13, 2005

NBC's "Red Piano" a ratings flop

It seems the NBC special "Elton John: The Red Piano" was down 17% from what normally airs in the 8-9PM timeslot, sci-fi drama "Surface." Maybe it had something to do with the predictable song selection that NBC bored us all with. Or maybe its just that music specials generally do poorly these days.

Network TV concert specials haven’t done particularly well this
holiday season. Just ask Faith Hill, Kenny Chesney, and now Elton John. His
NBC special “Elton John: The Red Piano” averaged just a 2.5 overnight rating
among viewers 18-49 in the 8 p.m. timeslot last night, down significantly from
“Surface,” which usually airs in that timeslot. “Red Piano” was off 17
percent versus a 3.0 overnight average for the last four original episodes of
“Surface,” and the show had improved in each of those four weeks. The
concert special wasn’t lacking in holiday glitz. NBC used 36 high-definition
cameras to capture John’s Las Vegas stage show. But that wasn’t enough to pique
the interest of viewers, who similarly shunned country stars Faith Hill and
Kenny Chesney last month in separate specials the night before
Thanksgiving
.

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